Thanks to low production costs, taxes, and limitations, almost anyone can start a beverage business. It doesn’t matter if they are alcoholic, full of caffeine, or sugary. People, regardless of age or gender, will always look for a drink that satisfies their thirst. That is why starting a business in this sector is never a bad idea. What is a bad idea is to start it without a name for the brand or products you offer. That is why today we bring you some examples of creative drink names so that you can start your business in the best way.
Although getting started in the beverage market is easy, you should keep one thing in mind: it is extremely competitive. There are brands with centuries of experience that have a loyal following around the world. It is not only about making your product popular but also about innovating with unique processes. Part of this innovation starts with the right drink names. Your target audience will seek to determine the flavor of your drink by the name you give it. They will also relate your products by your business name. There are many identifications to do, but they all play an important role.
If you don’t know where to start, here are some ideas and tips to help you come up with the ideal name.
It doesn’t matter what the world is going through. Drinks of any kind will always be a primary good. Even with the problems caused by the pandemic, the big beverage brands have not stopped growing.
Companies such as Nestle, Coca-Cola, Pepsico, Heineken, Diageo, among others, continue to develop. The best starting point is to analyze these brands and determine what has made them great. Beyond their creative drink names, they have an effective manufacturing and management process.
However, in addition to having star products, perhaps the most remarkable thing is that they have managed to sell their brand to customers. They know their audience perfectly and they know how to attract them with advertising. If you also want to be a master of advertising, follow these tips.
Table of contents
- Need to know before naming your company
- Creative drink names
- Buying a domain for your new company name
- Getting the best hosting for you
- Picking a website builder to use for your website
Need to know before naming your company
Your business name will be strongly influenced by the type of drinks you offer. Focusing exclusively on natural juices is not the same as entering the soft drink market.
You must first determine if you aspire to be a producer of various types of recipes, or if you prefer to focus solely on one drink. If you are looking to have different drinks, then it is advisable to create a business name that can encompass all your products. Later, you create product families that are related by flavor, color, etc.
The following are categories into which drinks can be divided:
Coffee and tea: Coffee and herbal teas are generally intended for the same audience. They are people looking for a moment of relaxation or an extra boost.
Healthy drinks: Intended for those who seek a life free of harmful products, preservatives, or simply want to lose bodyweight. Its chemical composition is special for this objective.
Energy drinks: the options for athletes (to recover electrolytes) or people who use a lot of energy (with caffeine).
Alcoholic beverages: as their name indicates, they are those that have a certain degree of alcohol. These are beer, wines, etc.
Juices: a healthy option to enjoy fruits. Juices have the largest market because almost everyone can drink them without hindrance.
Sodas: they are drinks with a high gaseous and sugar content. They also reach a large audience, but the competition is much greater.
Sparkling Water: This last category is also extremely popular with drink fans. It is carbonated water, which helps in different biological processes in the body.
Keep your competitors close
As we mentioned at the beginning of the article, you must learn from your competitors. For them to get their creative drink names, they had to go through a thought process very similar to yours. They may even have made some mistakes along the way. So that you do not have to repeat their mistakes, you must investigate very well the origins of their names.
Just think about some brands, research how they were named, look for similarities between them. You will get an important guideline for your business name from this research.
Fill yourself with ideas
If you are already clear about the approach you will have in your company, it is time to think about their possible names. Get ready to jot down every word that comes to mind. Have a long list and check it constantly to see which of those words would work as nouns.
Although this list should not be limited by creativity, you must place yourself a search margin. Do not go beyond certain limits that you set yourself, or you could end up with many nonsensical words.
You must check if a word can be commercially attractive or eye-catching. You should also think that your customers have to be able to identify themselves with that name. Discard anything that doesn’t meet these criteria to have only serious candidates.
Don’t use complex terms
Your creative drink names should be simple to remember and easy to pronounce. There is no use in a complicated name that your customers will not be able to order or recommend.
In this section, you should also consider how different the name is from other brands. Using words that sound or read similar to other drinks will make it easier to confuse them. This is also a type of complexity that you should avoid.
Imbue the name with feelings
The best way to make customers understand what your company is about is if the business name generates a feeling. That is, every time a user sees your name, they must feel thirsty and have that need to refresh with your product.
When it comes to, for example, cocktail names, these should include a hint of their flavor. If they are sweet, bitter, strong, soft, among others. All this information will make your potential clients know directly what they are looking for.
However, you must be careful that the feeling you apply to the names is not the wrong one. Misinterpreting words is very easy, especially when working internationally with several languages.
Ask other people for their opinions
While this is not a definitive guide to which name to choose, you must have multiple people’s perspectives on your options. Prioritize people who could be customers over your family and friends. Although it is easier to approach the latter, it is also true that their opinion may be biased.
To those who you present the name, do a short questioning to find out what they think of your proposals. Ask what is the first thing that will come to their minds when reading your creative drink names. Also, if the name has some complexity, have them mention it out loud to hear its pronunciation. This feedback will guide you to the appropriate option.
The winning option must be available to use
In addition to being happy with the name you choose, it has to be available for use. By this, we mean that you can register it as your brand and get anonline domain for it.
It may sound difficult, but the reality is that other people may have come up with the same ideas as you. And they may have previously registered them. If this is the case, you should not use the same name, as it can lead to legal problems.
Not only that; using the same (or similar) name of another company can make your potential clients accuse you of plagiarism.
The first step is to check if the name is legally available. Then, check on the internet if you can register a web page with the domain “. com”. This will be your best tool to make yourself known.
Words you can use in your names
To give you a better idea of the business and cocktail names that work in the market, here is alist with some options. These words will go perfectly with almost any other alternative you can find.
If you want something that creates a refreshing feeling, try “Hydro”, “Icy”, “Fresh”, “Splash”, “Cold”, “Quench”, or “Thirst”.
In case you want to bring out the flavor and texture, you can try using “Fruity”, “Tropical”, “Juice”, “Fizz”, or “Bubble”.
Sometimes you want to suggest that they have more than one drink option. In these cases, words like “Beverages”, “Drink”, “Refill” or “Bottles” are ideal.
Creative drink names
|Cognac Lotus||Dark Ale Stardust||Pomegranate Martini|
|Rose Petal Giant||Spirit Joker||The Quencher|
|Red Wine Murder||Oblivious Tempest||Spiked Hot Chocolate|
|Mountain Sake||Avocado Plus||Pineapple Sour|
|Calm Earthquake||Cider Dutchess||Black Russian*|
|Willow Ale||Grapefruit Bliss||Tarragon Horror|
|Sherry Vengeance||Tea Cooler||Cucumber Martini|
|Brown Bear||Noxious Riddle||Razzleberry|
|Imaginary Knight||Gin Tremor||Noble Bull|
|Vodka Six||Rude Rum||Rose Sangria|
|Elemental Blizzard||Extreme Drop||Grape Dreams|
|Saffron Blaze||Green Snake||Boutique Drink|
|Vanilla Java||Nimble Zombie||Proton Beverages|
|Strawberry Blitz||Vodka Duke||Lemonade Orb|
|Rude Sling||Pure Knight||Brew Plus|
|Infinite Blitz||Tarragon Whistle||Demonic Mud|
|Noble Hell||Mountain Volley||Sugar Phantom|
|Garlic Teaser||Fallen Knight||Precious Hopper|
|Fruity Dark Ale||Burning Fluffy||Wasabi Dark Ale|
|Calm Whistle||Lemon Special||Pink Whiskey|
|White Tea||Peppermint Plus||Winter Tea|
|Gin Eye||Salty Stardust||Drink Stardust|
|Winged White Wine||Brew Arrow||Universal Hell|
|Fruity Special||Nutty Hell||Sweet Walker|
|Easy Score||Demonic Howler||Mocha Blast|
|Green Double||Demonic Cider||Fallen Bruiser|
|Spicy Fluffy||Rosemary Moonshine||Peacan Java|
|Tarragon Thriller||Peacan Seven||Fainting Cognac|
|Honest Crash||Spiced Tornado||Fainting Six|
|Potato Crusher||Burning Horror||Drink Volley|
|Lager Kiss||Cucumber Whisper||Beetroot Hopper|
|Infinite Light||Lavish Lager||Clouded Enigma|
|First Sip||Tropic Crystal||Chestnut Cider|
|Light Beer Fluffy||Gingerroot Bolt||Flower Breeze|
|Extreme Score||Arctic Whistle||Spicy Eight|
|Nutmeg Crusher||Sherry Ticker||Grapefruit Delight|
|Saffron Snake||Tiny Hopper||Spring Ticker|
|Precious Eight||Sugary Arrow||Precious Burst|
|Sweet Parody||Cognac Roar||Tropic Knight|
|Final Whisper||Cucumber Lord||Lager Slush|
|Capital Heaven||Imaginary Joy||Western Dark Ale|
|Flaming Blood||Winter Punch||Coriander Sherry|
|Electric Major||Spiced Sunset||Spearmint Tea|
|Oak Gin||Hot Critter||Nimble Rum|
|Mystic Pecker||Dark Ale Four||Glowing Murder|
|Insane Infusion||Arctic Pop||Tropic Sling|
|Frosted Sunset||Coffee Slush||Mocha Sunrise|
|Tequila and Tonic||Forest Sour||Electric Cooler|
|Hydro Handled||Coriander Whisper||Rose Ale|
|Pineapple Jalapeno Margarita||Incredible Six||Forest Joke|
|Gentle Blaze||Hot Coffee||Wet Paralyzer|
|Irresponsible Spotter||Bottoms Up||Mild Brandy|
|Dark Ale Heaven||Kiwi Infinity||Fallen Lotus|
|Oaken Brandy||Gin Basil Smash||Revolver Cocktail|
|Fruit Juice Fizz||Gentle Drop||Jammin Juice|
|Campari and Soda||Maple Old Fashioned||Tea Score|
|Southside Fizz||Honey Ticker||Hurricane|
|Angel Red Wine||High Slush||Skinny Margarita|
|Sweet Nectar||Passion Fruit Hopper||CarboCherry|
|Brown Derby||La Louisiane||Drink a Drink|
|Bloody Caesar||Whiskey Sour with Egg White||Old Timey Pop|
Buying a domain for your new company name
Ok, so you decided on a company name.
That’s great! What now?
Now you need a website and the first step of creating a website is getting a domain for that company name.
Here are the most affordable registrar options where you can buy a domain from:
|Domain.com||.com starting from $9.99||Get your domain|
|Namecheap||.com starting from $5.98||Get your domain|
|Hostinger||.com starting from $9.99||Get your domain|
Got that domain?
Good. Let’s move to the next step.
Getting the best hosting for you
There are lots of hosting options. Some are cheaper, and some are premium. And some in between.
If you want a small site where you will get a handful of visitors, get a more affordable option. However, if you aim for a high-traffic site, go for a premium option.
I’m using a premium option from Cloudways for my sites and I have zero problems with my hosting provider. Unlike when I had an account with Godaddy and I was constantly on chat with the support team.
Affordable hosting options
|Bluehost||Starting from $2.95/mo||Get hosting|
|Liquid Web||Starting from $9.5/mo||Get hosting|
|Hostinger||Starting from $2.59/mo||Get hosting|
|InMotion Hosting||Starting from $2.49/mo||Get hosting|
|KnownHost||Starting from $3.47/mo||Get hosting|
Premium hosting options
|Cloudways||Starting from $12/mo||Get hosting|
|Kinsta||Starting from $30/mo||Get hosting|
|WPEngine||Starting from $25/mo||Get hosting|
Now that you have a domain name and hosting, it’s time to move on to the next step of the process: you need a website builder to create your website.
However, unless you want to let a few thousand dollars out of your account for a website design created by a web designer, you can do it yourself with a website builder.
Picking a website builder to use for your website
Ok. We got to this point.
Website builders are not all the same. There are actually quite a few differences between them. While I like to create websites on WordPress with themes from Themeforest and maybe with Slider Revolution, my father-in-law, for example, doesn’t know any code.
For my father-in-law and a lot of other people without code and design knowledge, a website builder is a game-changer.
Here are the best website builders that you can work with:
|Squarespace||Hands down, the best one for a business website||Start a free trial|
|Webflow||The modern way to build for the web||Start a free trial|
And in case you want to build an online shop, here are the best in the game:
|Shopify||Trusted by over 1,700,000 businesses worldwide||Start a free trial|
|BigCommerce||Powerful, built-in tools for a better online business||Start a free trial|
|Volusion||eCommerce for everyone||Start a free trial|
|Jimdo||Unburden your business||Start a free trial|
You now have a website that you can promote to get more clients.
If you liked this article about creative drink names, you should check out this one with skin care business name ideas.