Game company name ideas you can try for your own

The video game industry has become a lucrative market in recent decades. This boom in popularity has made many people want to dive into creating video games or similar services. That is why, today, there are a large number of small companies looking to make a name in the sector. And precisely, to achieve that, in addition to offering quality products, you need some memorable business names. If you want to start your own game studio, you need to get an identity. To do this, today we bring you a series of game company name ideas that you can use.

Access to easy programming tools has made many people interested in video game development. In addition, whom a couple of decades ago were children who played in arcades, are now adults investing money in digital entertainment. These factors have made video games a multi-million dollar investment. Of course, not all businesses start out making huge amounts of money. The development and distribution work is complex, and to this, you have to add the right marketing.

However, something that is similar in all successful companies is that they have a clear name. This is recognizable in every conference they do, and it appears at the beginning in the credits of all the video games they sell.

It’s okay to use your personal name when you’re a freelance developer. However, once you form a team to make a big video game, a business name is essential. In case you don’t know where to start, the following video game business name ideas are a great starting point.

Table of contents

• Need to know before naming your company
• Game company names
• Buying a domain for your new company name
• Getting the best hosting for you
• Picking a website builder to use for your website

Need to know before naming your company

Define your goal

You cannot start this adventure without being clear about your purpose in the industry. Some entrepreneurs want to take the work of others as a starting point. They see a product and think they can improve it or do something similar. Other developers start with just an idea that they believe may be revolutionary.

These are excellent starting points for any business. Your goal or products you want to make will define your company’s name. The gamers are also consumers, and therefore have an archetypal personality you can turn to. For example, if you will be doing video games with dark environments, then your name should reflect that.

Prepare to eliminate bad ideas

During the creative process, you may end up with more business names than you really need. At some point, you will have to sit down to analyze each proposal and eliminate those that do not work.

Here you have to put aside the feelings and be critical of the alternatives. If neither catches your eye, then it means that you haven’t come up with the ideal name yet.

This process of discarding game company name ideas can be done multiple times if necessary. At any moment you will reach the result you were looking for.

Consider the client in your game company name ideas

As mentioned previously, gamers are also consumers, and therefore they are looking for specific content. Determine who your products are aimedat and you will know almost immediately which is the business name you are looking for.

In the same way, the type of games you develop plays a fundamental role in the name. You can’t use something playful and pretty if your games are warlike.

Since you may diversify the products you produce in the future, you may want to use a neutral name. Something that can corporately represent your brand without having an extremely defined character. Some words with ambiguous meanings can work in this category.

Attract investors and other businesses

Remember that no matter how much you dedicate yourself to video game production, you are still a game company. Those who will budget for large projects will be investors looking to offer their money to serious businesses.

This is especially true of companies that offer games as a service, digital stores, or other similar services. A professional name will help define your technology product as a market leader.

Clear and precise

Short names are a powerful marketing tool, especially in the game business. Two words maximum form a clear name, easy to remember, and with high potential for advertising.

The creativity of short names is found in making them attractive, melodious, or witty. It’s giving them a unique touch that makes them catchy for most of the audience. These can even be the acronym formed by the initials of your business name (such as the distributor Electronic Arts).

Some companies go further. Some authors will indicate that a two-syllable name is more than enough. In fact, consider that the shorter, the less likely people will forget it.

Remember that, in addition, you should not be exaggerated with the double meanings of the business name. This has to be easy enough that anyone can understand it without knowing any particular history from the video game company.

Break the mold with a catchy name

If you feel like business style isn’t your thing, then don’t be afraid to go for something playful and fun. 

It may not be that appealing to entrepreneurs, but this type of game company names will delight your customers. They are a way of breaking with that rigid scheme that surrounds the business world.

Show you’re trending with a cool name

There is nothing that attracts youth more than a cool name. These do not need more publicity, since they connect quickly with customers. In addition, for a business name to be considered cool, it must be modern, so you will show that you are interested in the now.

The good thing about a cool name is that the concept is abstract. There are different kinds of cool names. Many of them can even be combined to create something totally different and set a new trend.

Do a competition study

There is no better source of inspiration than other video game companies. Study the most successful cases and analyze why their business names work. This does not mean that you copy verbatim from them, but rather that you use them as a guide.

Be careful with meaningless names

Although some names do not make sense, such as the onomatopoeia that is “Yahoo“, the truth is that they are not always the best option. Working with a word with an already established meaning makes the customer relationship job easier.

In addition, there is another delicate point when thinking about game company names with abstract meanings. You have to be sure that the business name you want does not mean something strange or bad in other languages. Many times, those ideas that looked great on paper ended up being problematic at the international level.

Make your business name sound harmonious

There are names that, due to the way they are presented, sound good when pronounced or written. Those that use the word alliteration, for example, are easy to remember and sound melodious.

There are combinations of words that, no matter how hard you try, don’t work together. It may be that the sound of one interrupts the pronunciation of the other, going from a low tone to a high one. Luckily, this part is easily solved by saying your business name ideas out loud several times. Your brain must recognize that the name sounds good no matter how many times it is pronounced or its intonation.

Let it be printed in memory

Just as there are songs that reverberate in the head, the name of your company must remain engraved in the memory of your clients. To do this, the best strategy is to use a totally new word. 

However, remember what we mentioned previously: not all nonsense words work. Google, for example, is a new word, but it is derived from the word “Googol“, or 1 followed by 100 zeros.

Your name should not be just initials

It is not a good idea for your game business to start with just a few initials. Some game company names, like EA, are acronyms for other names that have long been in the industry. They can afford this luxury because their video game company is already established in the market.

Acronyms are generally a very boring way of marketing. They all give a sense of a corporate mind, and this is something you want to avoid in the world of video games.

Find out how to make your business popular on the internet

Select a couple of video game company name ideas that catch your eye. Then check if they are available online. This is important to know if you will be able to register a domain with your name.

If another company already owns it, try looking for related keywords and game company names that can identify your brand. You must be recognized online, so you have to look for words or domains in which you can stand out. One option is to use words with little competition so that you are always the first thing that appears in the search engines.

Game company names

Buying a domain for your new company name

Ok, so you decided on a company name.

That’s great! What now?

Now you need a website and the first step of creating a website is getting a domain for that company name.

Here are the most affordable registrar options where you can buy a domain from:

Got that domain?

Good. Let’s move to the next step.

Getting the best hosting for you

There are lots of hosting options. Some are cheaper, and some are premium. And some in between.

If you want a small site where you will get a handful of visitors, get a more affordable option. However, if you aim for a high-traffic site, go for a premium option.

I’m using a premium option from Cloudways for my sites and I have zero problems with my hosting provider. Unlike when I had an account with Godaddy and I was constantly on chat with the support team.

Affordable hosting options

Premium hosting options

Now that you have a domain name and hosting, it’s time to move on to the next step of the process: you need a website builder to create your website.

However, unless you want to let a few thousand dollars out of your account for a website design created by a web designer, you can do it yourself with a website builder.

Picking a website builder to use for your website

Ok. We got to this point.

Website builders are not all the same. There are actually quite a few differences between them. While I like to create websites on WordPress with themes from Themeforest and maybe with Slider Revolution, my father-in-law, for example, doesn’t know any code.

For my father-in-law and a lot of other people without code and design knowledge, a website builder is a game-changer.

Here are the best website builders that you can work with:

And in case you want to build an online shop, here are the best in the game:

Congratulations!

You now have a website that you can promote to get more clients.

If you liked this article about game company name ideas, you should check out this one with skin care business name ideas.

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